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How Do Customers Respond to Increased Service Quality Competition?
Customer Relationship Management Quality Customer Value and Value Chain Service Operations Consumer Behavior
2015/4/24
When does increased service quality competition lead to customer defection, and which customers are most likely to defect? Our empirical analysis of 82,235 customers exploits the varying competitive d...
Quality Provision,Expected Firm Altruism and Brand Extensions
Brands and Branding Consumer Behavior Product Development Corporate Social Responsibility and Impact Quality Mathematical Methods
2015/4/24
This paper studies quality choice in a model where consumers expect firms to act altruistically. It is shown that, under plausible assumptions regarding this altruism and the reaction of consumers to ...
Dynamics of Platform Competition:Exploring the Role of Installed Base,Platform Quality and Consumer Expectations
Price Network Effects Market Platforms Monopoly Quality Competitive Advantage Technology Platform
2015/4/20
This paper seeks to answer three questions. First, which drives the success of a platform, installed base, platform quality or consumer expectations? Second, when does a monopoly emerge in a platform-...
Study on the Construction of Enterprise Quality Culture for Brand Strategy
Quality Culture Brand Strategy Quality Culture Construction
2013/2/23
Enterprise quality culture is an important part of corporate culture, but it is often overlooked by enterprise, thus restricting quality level and quality image improvement to a large extent. In this ...
Applying Self-Organizing Maps Method to Analyze the Corrective Action’s Quality Provided to Customers with Mobile Terminals
Self-Organizing Map (SOM) Customer Satisfaction Corrective Actions Issue Issue Description
2013/2/23
In the after market phase, responding to issues raised by customers within a reasonable time is crucial. Another factor which is important to customers is the quality of the issue corrective actions (...
The Impact of Service Quality on Students’ Satisfaction in Higher Education Institutes of Punjab
Service Quality Education Students’ Satisfaction Perceived Quality
2010/10/18
In today’s competitive environment the education has not only become a major industry and need of the day but it is also an investment by the parents for their children. In public as well as in privat...