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旅游顶级期刊Tourism Management发表华侨大学旅游学院谢朝武教授团队研究成果（图）
Tourism Management 华侨大学旅游学院 谢朝武教授团队 价值营销 电商直播
2022/5/18
2022年3月，华侨大学旅游学院谢朝武教授团队在国际顶尖旅游学术期刊“Tourism Management”在线发表了“Tourism e-commerce live streaming: Identifying and testing a value-based marketing framework from the live streamer perspective”一文。Tourism M...
Associate Professor Kim Miller-Spillman，Department of Retailing and Tourism Management at University of Kentucky（图）
Associate Professor Target Marketing
2016/3/23
Dr. Spillman is currently serving (2011-present) on the UK Institutional Review Board reviewing non-medical research proposals. Since joining the MAT faculty in 1990, Dr. Spillman has served as Interi...
Associate Professor Min-Young Lee，Department of Retailing and Tourism Management at University of Kentucky（图）
Associate Professor consumer behavior
2016/3/23
Dr. Min-Young Lee is Associate Professor in the Department of Retail and Tourism Management at the University of Kentucky. She has a Ph.D. in Retail and Consumer Sciences and a M.S. in Communications ...
Professor Elizabeth Easter，Department of Retailing and Tourism Management at University of Kentucky（图）
Professor Textile Science Protective clothing
2016/3/23
Dr. Easter received her M.S. and Ph.D. in Textile Science from the University of Tennessee-Knoxville. She has conducted research, presented and published papers in the area of laundry fundamentals. ...
Possible complex approaches towards evaluating the quality of a destination in the context of tourism management
customer satisfaction destination management quality management service quality tourism
2014/7/9
Thepaper deals with the issues concerning evaluating the quality of a destination in the context of tourism. A destination has to be looked on as a complex product of tourism consisting of products, s...