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Internet Dependency Relations and Online Consumer Behavior:A Media System Dependency Theory Perspective on Why People Shop, Chat, and Read News Online
Internet Dependency Relations Online Consumer Behavior A Media System Dependency Theory Perspective
2009/12/2
This study introduces Internet Dependency Relations (IDR) as a predictor of online consumer activities. IDR is based on the theoretical perspective of Media System Dependency theory, which postulates ...
Do Community Banks Gain Competitive Advantage with Online Banking?
Community Banks Competitive Advantage Online Banking
2009/7/15
Parameters involved with e-banking are: customer acceptance and satisfaction, service rendered, value added for both the organization and consumer, privacy issues, profitability, operational risk, and...