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A Cross-Cultural Perspective of Marketing Departments' Influence Tactics
coalitional view cross-cultural marketing marketing department marketing influence
2011/10/29
Recent marketing literature has shown that an influential marketing department is a driver of an organizationwide market orientation and, in some studies, of firm performance. Recognizing the importan...
Collaborative Activities in Virtual Settings: A Knowledge Management Perspective of Telemedicine
telemedicine collaboration knowledge management virtual teams
2011/10/29
Advances in information and communications technology have made possible collaborative activities in virtual settings. Virtual settings can significantly expand the knowledge resources available, yet ...
Collaborative Activities in Virtual Settings: A Knowledge Management Perspective of Telemedicine
collaboration knowledge management telemedicine virtual teams
2011/10/29
Advances in information and communications technology have made possible collaborative activities in virtual settings. Virtual settings can significantly expand the knowledge resources available, yet ...
Postponement in supply chain risk management: a complexity perspective
complexity normal accident theory postponement risk management
2011/10/22
While the poor response implications of supply are often not elaborated on in the literature, postponement has recently been mentioned as a useful tool for managing supply risk and disruptions. To int...
The Relational Perspective and East Meets West: A Commentary
the relational philosophy Western philosophies two approaches complement an integrated approach
2011/10/15
In their essay on East Meets West, Chen and Miller argue that the relational philosophy rooted in the East and in particular China has much to offer for managers in both the East and the West. They su...
Understanding Materialistic Consumption: A Terror Management Perspective
Materialistic Consumption A Terror Management Perspective
2010/1/15
This study adopted terror management theory (TMT) to explore why people engage in
materialistic consumption. By using survey data from a representative sample of the U.S.
adult population, the inf...
Understanding total cost ownership issues from a value analysis perspective
total cost ownership value analysis activity based management affinity diagram benchmarking cause-and-effect diagram transfer pricing relationship management
2009/12/1
Commodity industrial products are no longer self-selling ticket items for
manufacturers. Such manufacturers need to assess their value chain from a total cost
ownership perspective for both their ...
Understanding Materialistic Consumption: A Terror Management Perspective
Materialistic Consumption A Terror Management Perspective
2011/6/9
This study adopted terror management theory (TMT) to explore why people engage in
materialistic consumption. By using survey data from a representative sample of the U.S.
adult population, the influ...