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The internet has facilitated the creation of new markets characterized
by large scale, increased customization, rapid innovation and the collection and
use of detailed consumer and market data. I ...
Sales Mechanisms in Online Markets: What Happened to Internet Auctions?
Mechanisms Internet Auctions
2015/7/17
Consumer auctions were very popular in the early days of internet
commerce, but today online sellers mostly use posted prices. Data from eBay
shows that compositional shifts in the items being sold,...
Advertising Disclosures:Measuring Labeling Alternatives in Internet Search Engines
Online Advertising Interactive Communication Corporate Disclosure Labels Marketing Strategy Consumer Behavior Internet Search Technology
2015/4/23
In an online experiment, we measure users' interactions with search engines, both in standard configurations and in modified versions with clearer labels identifying search engine advertisements. In p...
Competizione tra backbonese struttura di mercato in Internet
Competizione tra backbonese struttura di mercato Internet
2014/6/27
Internet non è mai stato sottoposto a leggi o a interventi regolatori, in quanto gli Internet Service Provider, fornendo solo l’accesso ai servizi informativi e non, almeno in un primo momento,i conte...